Director of UCAS Media

Job details

General information

Reference

UMD-650  

Publication start date

08/07/2024

Post Description

Director of UCAS Media

Vacancy location

Location

United Kingdom

Vacancy details

Job Profile

Sales and Marketing - Education Marketing

Title

Director of UCAS Media

Contract Type

Full Time

About us

About UCAS

UCAS is at the heart of connecting people to higher education.

 

UCAS is the world’s leading shared admissions service for higher education. We provide application services for UK universities and colleges as well as delivering a wide range of research, consultancy and advisory services to schools, colleges, careers services, professional bodies and employers.

 

We’re a successful and fast-growing organisation, which helps hundreds of thousands of people every year. We're committed to delivering a first-class service to all of our customers — they're at the heart of everything we do.

Business Unit description

Communications and Marketing

 

Led by Dave Penney, Chief Communications and Marketing Officer. This broad business unit incorporates the following functions: 


•UCAS Media Education and Industry Sales  
•Education and Industry Marketing 
•Digital Marketing Operations 
•Events 
•Partnerships 
•Apprenticeships 
•Public Affairs, Press and Communications 
•Insights

 

The business unit is set up to deliver against the objectives of UCAS charity and operate UCAS Media (UCAS’s commercial subsidiary) to help fund UCAS’s charitable operations. For the charity, our objective is to provide everyone with the information, advice and guidance they need to make informed decisions on their next steps. We deliver on this via our media ecosystem which consists of information, advice and guidance on ucas.com, our social media feeds across various channels, email, live events and webinars. 

 

For UCAS Media, our business objective is to generate revenue through paid collaborations with higher education providers who wish to improve their position in the market, and commercial brands who want to reach students. All brands wishing to use our media ecosystem and insight services must align with our framework. All profits generated are gift aided to UCAS the charity and in turn fund the charitable objectives, such as our recent announcement that students in receipt of free school meals will no longer need to pay the UCAS application fee.  

About the role

About the role

The Director of UCAS Media will be responsible for driving revenue growth, managing sales and marketing for the services of the charity’s commercial subsidiary, and overseeing the profit and loss (P&L) of UCAS Media. This role involves managing the sales teams for education and industry, the B2B marketing department and  digital marketing operations.  

 

You will lead on fostering relationships with UCAS's university and college customers and representing UCAS Media in both internal and external forums. The ideal candidate will be a strategic leader with a strong commercial acumen and a passion for education and marketing.

 

Please see full job spec attached 

Skills, qualifications, and experience

Personal Attributes:

 

Strategic thinker with a results-oriented approach.


Dynamic and innovative leader with the ability to inspire and motivate teams.


Strong interpersonal skills with a collaborative mindset.


Understanding of navigating the complexity of providing commercial services within a charitable setting

 

Person specification:

 

Proven track record in a senior leadership role in sales or marketing, preferably within the education or media sector.


Strong financial acumen with experience managing P&L and driving revenue growth.


Demonstrated success in sales and marketing, with the ability to develop and execute strategic plans.


Experience managing marketing operations and implementing process improvements.


Excellent relationship management skills with the ability to engage and influence senior stakeholders.


Outstanding communication

Package

 

Salary - up to £105,000 plus 10% bonus and car allowance 

 

• 30 days annual leave (plus 3 concessionary days over Christmas and your bank holidays!)

 

• Flexibility – UCAS positively supports Hybrid working for its employees, meaning you can work between home and the office in a way that suits you and the business and also has a comprehensive Flexible Working Policy

 

• A generous pension scheme

 

• Hundreds of high street discounts and offers with Perkbox

 

• Internal training and development

 

• Subsidised gym and café

 

• Be rewarded for going above and beyond with our ex-gratia bonus scheme and Celebrating U, our quarterly employee recognition scheme

 

• Dedicated volunteer employee networks promoting wellbeing, awareness and inclusion

Working Arrangements

Is fully remote working an option?

No

Attachments

Attachment

Director of UCAS Media JD - Final.pdf (228 Kb) Download attachment